The Booklet is an annual publication distributed before the Back-to-School season, available in both e-copy and hardcopy formats. It serves as a valuable resource for parents and students, featuring special discounts and promotional offers from vendors on the Mall platform. Designed to maximize savings and provide exclusive deals, the Booklet helps users access high-quality educational supplies at reduced prices, making it easier and more affordable to prepare for the upcoming school year. Through this targeted distribution, vendors can effectively reach their audience and enhance their sales while providing added value to customers.